Too cool not to post…

In browsing the internet today, I came across this post on brand channel titled, “Converse to Artists” If the Shoe Fits.” This was way too cool for me to not pass on. It just goes to show you where creativity really lies and with technology today–only where it will go!

According to the post, there are 480 Converse Chuck Taylor All Stars–each shoe features three colors.  One side being red, the other side blue and the front is white -perfect for this time of year! Each shoe is mounted on a servomotor which is capable of rotating them 180 degrees–as they put it “a motorized Chuck Taylor wall.”

Converse partnered with Perfect Fools and combined the latest in physical computing, engineering, custom-made content and music. This interactive wall is controlled by three synchronized servers. The shoes act as pixels just like any other screen and display images, videos, games, and so on. Making it, in my opinion, one of the coolest brand experiences out there!

Check out some of the videos: