When you think of Disney you think of movies, toys, backpacks, pens–how about deodorant?
Reebok collaborated with Disney on a design to market their deodorant to preteens. Reebok did this in hopes of an increase in sales during the Indian Festive time of Diwali. Notice how although not bright and colorful, the design remains in sync with Disney Style guides and not to mention the Indian festival of lights.
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Even though summer is at its midway point, Pepsi NEXT releases two new flavors to celebrate summer. These two new flavors Cherry Vanilla and Paradise Mango will only be available this season from July 15th through September 8th. The new additions are true to the Pepsi NEXT brand in being low-cal drinks with real cola taste and 60% less sugar.
Paradise Mango has a tropical twist, while Cherry Vanilla is a mix of traditional tastes served in a new way. They even used actor William Levy, (who was named the sexiest man of 2011 by People en Español) to present the product at The Americana at Brand in Glendale, California.
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Limited editions are one thing when there is a throw back, or a holiday but how about just because? Tuaca, a vanilla citrus liqueur commissioned celeb tattoo artist Corey Miller from LA Ink, to create an artistic version of their trademark lion. The lion is a classic brand image for Tuaca and symbolizes a tribute to Italy’s Medici family. This limited edition bottle, created by Miller, has been printed on the limited edition Perfect Chill bottle in thermochromatic ink. The “tattoo” turns from silver to blue when the bottle reaches the optimal chilled drinking temp. When the liquid returns to room temperature, the lion changes back to silver. (similar to the Coors cans)
